Riyadh came alive on January 17 with the 2026 Joy Awards, a grand celebration of storytelling across music, film, television and digital media. The annual ceremony brought together a remarkable mix of Arab talents and international stars in a high-energy event that highlighted cultural achievements from across the region and around the world.
The night’s atmosphere was electric as guests walked the event’s now-iconic lavender carpet, a new symbol of style and creativity in the Kingdom’s growing entertainment landscape. Celebrities from Hollywood to Bollywood turned heads with glamorous looks and lively interactions with fans and photographers.
Global Names Share the Spotlight
Bollywood legend Shah Rukh Khan was one of the most talked-about figures of the evening. His appearance in a sleek black outfit drew cheers from the crowd and media alike. Khan also took on presenting duties, adding his presence to a night that blended regional pride with global appeal.
International music stars lit up the stage as well. Katy Perry delivered a powerful performance that brought the crowd to its feet, while Millie Bobby Brown was honored as Personality of the Year.
Honoring the Craft Behind the Stories
The awards went beyond celebrity names to recognize artistic excellence across multiple fields. Forest Whitaker received a Lifetime Achievement Award, celebrating his enduring influence in cinema. Arab creatives also stood out, with wins in key categories for television and series. Productions like “Ashghal Shaqqa Jiddan” and the favourite Levant series winner “Salma” claimed top accolades, showing the depth and diversity of storytelling celebrated at the ceremony.
Artists and creators from Turkey also made their mark, with well-known figures appearing both on the carpet and as presenters. Their participation underlined the event’s role as a bridge between entertainment cultures.
More Than an Awards Night
The Joy Awards now stand as more than a gala night. They reflect Saudi Arabia’s rapid rise as a hub for international entertainment and cultural exchange. The Kingdom’s expanding entertainment sector is attracting major projects, performances and global collaborations, aligning with broader efforts to diversify cultural experiences in the region.
As the lights dimmed on the 2026 edition, attendees and fans alike left with a strong sense of purpose and excitement. The Joy Awards once again proved to be a platform where creativity thrives, stories connect audiences across borders, and new talents step into the global spotlight.
