Dyson is marking Saudi National Day with an exclusive new colourway of its popular Airwrap i.d.™ multi-styler and dryer, available only in Saudi Arabia for a limited time.
Called Ceramic Khaki, the new finish combines a deep khaki green with Dyson’s signature ceramic finish. The colourway is inspired by the timelessness, versatility and strength associated with khaki green in fashion, while also reflecting the significance of green to Saudi Arabia and its national identity.
Saudi Arabia is the only market in the Middle East where the Ceramic Khaki Airwrap i.d.™ will be available. The limited-edition launch gives one of Dyson’s best-known beauty products a design specifically tied to the Kingdom’s National Day celebrations.
Dyson Airwrap i.d.™ gets a new look
The Ceramic Khaki finish is being introduced exclusively on the Dyson Airwrap i.d.™ multi-styler and dryer.
The Airwrap i.d.™ features Bluetooth® technology designed to provide a more personalised styling experience. Users can create their own hair profile and use the device to automatically wrap, dry and set curls at the push of a button.
The technology is designed to make styling easier by reducing the guesswork involved in creating a finished blowout.
The new Ceramic Khaki edition retains the Airwrap i.d.™’s styling technology while adding a distinctive green finish for the Saudi market.
Available for a limited time
The Dyson Airwrap i.d.™ multi-styler and dryer in Ceramic Khaki is priced at SAR 2,299 and is now available through Dyson’s Saudi website and Dyson Demo Stores.
Dyson products across haircare, floor care, audio and environmental care are also available through the same channels.
Customers can visit Dyson Demo Stores at:
- Riyadh: Nakheel Mall and Riyadh Park Mall
- Jeddah: Red Sea Mall
- Dammam: Nakheel Mall
With its Saudi-exclusive Ceramic Khaki edition, Dyson is combining its latest styling technology with a colourway created specifically for one of the Kingdom’s biggest annual celebrations.
